Creating a Strategic Plan: A Guide for Cannabis Entrepreneurs
Andi Gray, President, Strategy Leaders
Launching and building a successful cannabis business comes with its own unique set of challenges. How do you secure capital in the absence of bank loans? How will you manage taxes and insurance? What kind of employees do you want to hire and retain? What kind of company culture do you hope to create? What are your long term goals for the business? How large do you want your company to grow? Do you have a succession plan? Join Andi Gray, Founder of the Business Owners Hemp and Cannabis Association for an informative session that will help you define both your business objectives as well as your personal goals. Learn how to create a strategic plan that addresses key areas of financing, marketing, HR, legal and leadership. What Attendees Can Expect to Learn: • Understanding the importance of long-term planning • How to create a strategic plan? • Where to seek financing in the absence of bank loans • How to budget, forecast and set realistic goals • How to manage taxes and insurance coverage?
Andi Gray is the Co-Founder of the Business Hemp+Cannabis Association. Gray’s career started in sales, marketing and new business development at Xerox, American Express and Contel. Growing up in family-owned businesses taught her about the joys and challenges of entrepreneurship. Educated in the U.S. and Europe, Gray earned an Executive MBA from Columbia University while conducting research on success and failure drivers for entrepreneurial businesses. Andi also writes a weekly column called “Ask Andi,” – practical advice for business owners. Ask Andi is published in the Westchester and Fairfield County Business Journals and HV Biz. Andi also authors a monthly column in Chauffeur Driven Magazine.